For All Hair Types
Experience true food for your hair and skin with real, nutrient-dense, traditionally handcrafted soap made with old-fashioned ingredients. Our artisanal shampoo soaps are handmade with carefully curated local, grass-fed, pasture-raised, and organic ingredients – proudly sourced from small family farms and homegrown here in the USA. What we can’t source locally, we seek the highest quality: certified organic, minimally processed, and fair-trade ingredients to feed your hair and skin from the outside-in. No detergents or surfactants are used in any of our shampoos.
When washing properly, our basic unscented formula is suitable for all hair types used as-needed with an optional conditioner. Some scents and additional ingredients on top of our basic formula may alter results for each individual.
Top 3 Tips for Beginners:
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Please keep in mind that scent information in this product’s scent tab is based on majority feedback.
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Beginners, we recommend trying our unscented shampoo soaps first for the freshest, cleanest, and most simple start. Beginners will also want to educate themselves on the possibility of a short detox period and the correct washing technique.
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Our All-In-One Shampoo – Body – Shaving soap bars are also suitable for regular body washing, face washing (facial soap directions here), and shaving (shaving directions here). Our ingredients are LOW on the comedogenic scale – so your pores are nourished and cleansed, but never clogged.
Ingredient Details (read full ingredients list in this product’s ingredients tab)
Activated Black Charcoal
Simply burnt hardwood, this charcoal has been heated to just the right temperature to “activate” a more detoxifying and absorbent molecular structure. Charcoal is naturally odor-absorbing, pulling away dirt, grime, and oils with its antibacterial and antifungal properties.*
Lard
Pasture-Raised, Pure, Hand-Rendered USA Lard feeds your hair and skin extra-nourishing balanced fatty acids and the world’s highest Vitamin D3 content, second only to cod liver oil. Lard has been used in haircare since medieval times for hair growth and hair health management. Our lard is carefully hand-rendered to keep its precious rare nutrients in-tact.
Lard is the 2nd fat in the world that is highest in Vitamin D3, second only to cod liver oil! Vitamin D3 is the most bioavailable form of Vitamin D. Vitamin D delivers a myriad of health benefits, including supporting healthy, long hair. As it turns out, Vitamin D3 is involved in various signaling pathways in the hair follicle and has a direct (and critical) role in the hair growth (aka anagen) phase. Topical application of vitamin D3 has been shown to render protection against damage caused to the skin by UV light. Vitamin D reduces cell death, promotes cell survival, and reduces redness and inflammation.
Since pasture-raised lard is lighter and softer in texture, slightly higher in unsaturated fatty acids, and higher in certain nutrients like Vitamin D3 – it makes a perfect fat base in our shampoo soaps, conditioners, and hair oils.
Pasture-Raised, properly fed lard is low on the comedogenic scale: it will not clog pores nor cause inflammation, in fact it may help with those issues. Since it is slightly higher in unsaturated fatty acids, it provides a more bubbly lather and a squeakier clean.
Our Lard is:
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Slowly and carefully hand-rendered in our facility from the farm-fresh raw source
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NEVER bleached or ultra-processed for a “white look”
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Pasture-Raised from LOCAL and USA small family farms
Learn more about the nutrient content differences of lardVStallow in our article here
Buttermilk
Local, Raw, Farm-Fresh, Grass-fed, Hand-Cultured Buttermilk to feed your hair the perfect food – high in essential vitamins, minerals, proteins, and fatty acids. Full-fat Jersey cow buttermilk is higher than goat milk in lactic acid and has the same moisturization content. The famously beautiful Egyptian Queen Cleopatra was a wise proponent, bathing in fresh buttermilk daily.
Buttermilk is high in multiple different proteins, vitamins, and minerals. Farm-fresh, raw buttermilk can have dozens of naturally occurring probiotics along with alpha-hydroxy acids like lactic acid, which promote cell renewal and rejuvenation of beauty factors such as brightness, tone, and complexion maintenance. Milk is considered a “complete protein” and “near-perfect food” meaning it contains all nine of the essential amino acids necessary for your body to function at an optimal level, plus all the essential Omega 3, 6, & 9 fatty acids in balanced proportions in addition to most of the vitamins and minerals your body needs. And buttermilk is even better! If raw milk can grow a baby calf into a cow within a few months, think of what it does to your hair!
Our Buttermilk is:
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Slowly and carefully hand-cultured from the farm-fresh raw source
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When the farm-fresh raw buttermilk arrives in our facility, it is frozen and used first-in, first-out to ensure the best nutrient content
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Grass-Fed and Pasture-Raised from LOCAL small family farms
Learn more about the extensive nutritional profile of FarmFreshButtermilk here
Babassu Oil
Certified Organic Babassu Oil provides an extra foamy lather to build mounds of thick bubbles. This makes cleansing your hair an easier task without using pore-clogging palm or coconut oils. Babassu oil also helps maintain the hardness of your shampoo soap while in use and makes the bar last as long as possible in wet environments.
Olive Oil
Certified Organic, Cold-Pressed, Extra-Virgin Olive Oil has been used for thousands of years to make the best soaps in the world and is one of the major components of our shampoo bars. Olive oil provides a rich, smooth, silky shine to hair shafts while also retaining a mild, gentle cleanse. Olive oil is unique in that it’s very moisturizing, but not heavy.
Castor Oil
Certified Organic, Hexane-Free Castor Oil has been used for centuries to help heal damaged skin while also restoring new hair growth.* Also known as the “Palm of Christ”, its many priceless uses have yet to be overshadowed by any other known oil. Castor oil also helps to provide a thick, robust, and stable lather, while additionally strengthening the hair shafts and reducing split ends.
Jojoba Oil
Certified Organic Golden Jojoba Oil is actually a type of liquid plant wax that is claimed to be very similar to our skin’s sebum, providing a light moisturization without clogging pores. Jojoba oil has been very useful for haircare professionals, lending extra shine, strength, and manageability to hair health.
Abyssinian Oil
Abyssinian Oil is very similar to Argan oil but shown to be better in some ways. From multiple scientific studies, Abyssinian oil has been shown to provide superior protection against hair breakage and heat damage in professional salon settings. Shine and manageability are also markedly improved when incorporating Abyssinian oil into one’s haircare routine.
Kaolin Clay
Kaolin Clay helps detox your hair from the daily grime and air pollution from modern day living while also soothing and nourishing the scalp with trace minerals. This natural earthen clay assists with dandruff and encourages hair growth as well. For shaving, it lends an extra silky-smooth experience, but if a nick does occur – it helps stop and repair bleeding quickly. Just lather our soap on the area you need to shave and shave as you would normally (full shaving directions here).
Fragrance Oils
Phthalate-Free and Paraben-Free Fragrance Oils are included for a familiar and comforting scent. Did you know that most body care shoppers make their purchase decisions based solely on scent satisfaction? The olfactory system is directly related to emotions and memories, which is why scents are such an important factor for many. Please keep in mind that not including phthalates and parabens will reduce the scent hold, decreasing the linger time and strength compared to what many are used to with store-bought products. Learn more about our safer fragrance oils HERE and read about this product’s scent and scent strength in the product’s scent tab.
Don’t settle for anything less than the absolute best for your hair and skin







Amy Roskopf –
I took a chance on this bar for my husband and I absolutely LOVE the smell. Can’t wait til he uses it ;).
Chelsea Vetter –
I usually order the unscented products to just make sure that my kids and husband are not getting any extra in their soap. After digging into the ingredients I decided this was still clean and decided to give it a shot. This scent is amazing! Both of my boys and husband love it. They keep asking for this one when it runs out. Would highly recommend.
Sarah S –
Smells incredible, feels amazing on the skin, doesn’t leave me feeling tight or dry. I’m genuinely blown away, obsessed, with this soap. The scent is very masculine, but still smelled quite lovely on my skin, it did linger for a while. I can’t put into words the feeling of this soap. It feels natural, compatible, in the sense that this product should be this way. It puts every other thing I’ve ever washed myself with to shame.
gkb1687 –
My son loves this soap. He’s a big hunter so anything with with the word gun in it he loves. The scent totally makes him feel like a young man and it makes his hair feelings soft and looking shiny. Will rebuying!
Samantha Ast –
This is by far my husbands favorite shampoo bar! The scent was similar to other men’s products he was using before, so that helped him make the switch to shampoo bars. His hair is shiney, soft and way less hairloss since using this. He also doesn’t have to worry about dandruff or itchy scalp anymore. We will definitely always buy this!
@samantha.ast
lovethyalpaca –
I love love love the smell of this!!! It smells so good for my guys. Also great that it is made in the all in one shampoo bar because it can be used for everything, and that makes life easier. I wouldn’t really want to use this for myself, but I really appreciate it for the men in my life.
Jessica Tonka –
I bought this as a gift. I love Perma-Earth’s shampoo bars. I won’t use anything else now. But I have to say the fragranced ones are REALLY strong. It is too much for me and my friend that I gave it to agreed. Otherwise love it!
Perma-Earth –
Hi Jessica! Sorry to hear that was too strong for you and your friend. It would probably be wise to stick with essential oils or unscented for you and your friend 🙂
cyrenalyman –
This bar made my husband a believer. He was using Every Man Jack for awhile and noticed his hair was beggining to get frizzy and thin out. I told him he should try my shampoo bar and he was instantly converted after trying it. I ordered him this bar and he was so impressed after just one use! His hair is incredibly soft, thick, and smells heavenly. This bar is the perfect masculine scent, he loves it so much!
Charis Bombela –
My husband loved this bar! I wasn’t sure what to expect with the scent but he loved it. Smells more like traditional smelling mens products. Would be a great swap for easing into less toxic skincare.
newgirlntown90 –
My husband absolutely loves this shampoo bar & the smell! This soap bar last my husband a month and he uses this for hair & body wash. He has thicker hair and this bar leaves his hair feeling really soft. This was very easy for him to use as a first timer!
Whitney Greer –
My husband loves this! So far he has only used this as a shampoo. He has longer thick, wavy hair. It has made his hair softer and helped with scalp iritation. He really likes the scent.
Shauna Greenlee –
I purchased a couple shampoo bars to gift to my 9-year old son for Christmas. This one is by far his favorite. The fact that it said “gunpowder” on the label I’m sure didn’t hurt 😛 Once I showed him the way to lather his hair with the bar, his red curls get squeaky clean every time.
Jennifer Carrillo –
My husband, skeptical of my natural ways, is now hooked on perma earth shampoo bars. This one was his favorite but really, he loves them all. His skin feels great and I love the smell, it is masculine but not in an overpowering way. Besides the fact that our skin and hair feel amazing, I wanted to say thank you for making shampoo bars without essential oils, this is huge for us and keeps us coming back for more. ❤️
FELICIA HOLTKAMP –
I love this scent! It’s masculine and I can’t get enough of it. My boyfriend uses it. I will reorder for my son after reading another review that it helped with dandruff!
Kasey Curtis –
Bearded boyfriend loves this shampoo bar. After days of use his dandruff started to lessen. His hair and beard both look great!
Amanda Kelley –
Husband absolutely loves this shampoo and so do I! It’s a great manly smell that’s anything but typical 🙂
jessica.elaine0125 –
My husband really likes this bar and so do I! He smells great 😀